Who are we?

Certifica.comstarted in 2000, certifying and auditing the audience of web sites that began to appear at the end of 90’s, thus contributing to the development of the on-line advertising industry in Chile.

Holding hands with Fundación Chile and IFC –World Bank financial arm- the company positioned itself as an independent third party that facilitates communication within the industry.

Shortly after, Certifica.com began to expand its services lines, becoming the main web management tool in the region, thus supporting decision making of the main e-commerce, and retail, banking and insurance web sites, among others. Besides this, Certifica.com became the official certifying organization for portals associated to IAB-Chile (Interactive Advertising Bureau), an entity that represents more than 90% of on-line traffic in this country. It was followed by IAB-Argentina, and then, by IAB-Perú.

The company has presence in almost every market in México, Central and South America, being the undisputed leader in web analytics and optimization solutions.

Certifica allows measuring any on-line initiatives performed by its clients: web pages, on-line marketing  and e-mail campaigns and sales.

Internet evolution highlights the importance of managing information about web users’ behavior.